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Lycamobile sees future in 4G

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How much 4G will affect MVNOs?

How much 4G will affect MVNOs?

The ethnic MVNO looks into 4G as many of the MVNO’s customers select 4G services

In an interview with Mobile, Lycamobile’s CEO Chris Tooley stated that his company is disproving the belief that MVNOs can’t get access to 4G as Lyca’s customers showed that even MVNO consumers are eager to try out 4G services. This ethnic MVNO mostly known for providing PAYG SIM cards with very good international rates has entered the 4G market. The operator has been offering new bundled offers as well as state of the art 4G services and believes that 2015 is all about data and multiplay services.

Chris Tooley underlined that the company has seen an increase in the amount of data services sold while their text and call time revenues remained the same.  Their strategy is to make customers use Lycamobile contracts or PAYG SIM cards as their primary or only mobile services. Currently, it is often the case that consumers use Lyca just for international calls and they change the SIM cards or phones for domestic usage.  Lyca’s CEO explained that “by offering services such as 4G we’re more likely to encourage customers to use Lycamobile as their sole provider”.

The buzzword of this year in telecommunications services is quadplay. Many operators strive to offer their customers all modern telecoms services in one package: landline, mobile, Internet and TV services. Lycamobile has no infrastructure to provide all of these services  but its CEO does not exclude a possibility that one day Lyca will be a player on the quadplay market. Nevertheless, this MVNO has a history of offering non-mobile services like their Lycamoney or Lycafly. Definitely, if the company ventures into different markets we might see services that will be catered for some ethnic minorities or immigrant workers rather than for example, a direct competition for BT or Sky in terms of TV.

We would like to see how a development of a classic ethnic MVNO into a diversified service provider will affect the company and their customers.

Written by adm

February 17th, 2015 at 10:01 am

Posted in networks

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Huge increases of PAYG SIM card tariffs at Vectone and Lycamobile

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Will customers move away from Lyca and Vectone after these price hikes?

Will customers move away from Lyca and Vectone after these price hikes?

Vectone and Lycamobile has recently raised their standard PAYG SIM card rates by around 50%

Two well-known MVNOs, Vectone and Lycamoble, changed their basic PAYG SIM card tariffs during last couple of weeks. This price hike touched mobile calls, landline calls and text messages.

In November (data from Nov, 4th) Vectone Mobile websites showed that mobile calls outside Vectone cost 10p/min, landline rate was 5p/min, while non-Vectone texts were at 10p per message. During our next check of British PAYG SIM card tariffs on Dec, 2, we noticed that calls to other networks rose by 50% to 15p/min, landline calls went up by 80% to 9p/min and texts rate was increased by 33% to 15p. These changes were introduced only to Vectone’s standard rates for PAYG SIM cards. Customers may take advantage of their Pocket Saver bundles which also gives access to discounted rates that basically are the rates valid before the price hike.

Lycamobile’s update of PAYG SIM card rates was of the same size. Customers now have to pay 15p per minute for mobile calls, 9p for landline calls and 15p for a text. This means that the rates were increased by 5p, 4p and 5p respectively. Additionally, Lyca also changed its international PAYG SIM card rates, particularly costs of international texts.  In this case, the update made the rate grow by 25% from 12p to 15p. If customers select one of the UK Plan bundles, then they are offered special lowered international and national rates. Special National tariff means that UK landline calls 5p/min, while mobile calls are for 10p/min.

Lyca and Vectone’s decisions to increase standard rates for their PAYG SIM card definitely isn’t a popular decision, however, thanks to their wide range of bundles customers may actually not feel that change too much.

Written by adm

December 11th, 2014 at 8:23 pm

Lycamobile’s way to bypass roaming fees

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Would consider this if you're going to Ireland or Poland?

Would consider this if you’re going to Ireland or Poland?

Lyca has a deal on offer that lets its customers get rid of roaming charges when using phone in Ireland and Poland.

It is a common knowledge that the cheapest way of calling and texting when abroad is to get a local PAYG SIM card and use it during the duration of your stay abroad. While this simple solution is a real money-saver, there are a lot of drawbacks connect with it. For example, you would need a double-SIM card phone to be able to switch to your British PAYG SIM card now and again to keep in touch with your British number. Alternatively, you could be switching the cards manually, but this is troublesome and gives too much hassle for most people. Another issue is the money that is left on your local PAYG SIM card account when you get back home. Lyca has taken advantage of its global scope and took all the upsides of having local pay-as-you go SIM card while removing all the nuisances.

The deal offered by Lyca, called “2 in 1”, is based on adding a local number to your British Lycamobile PAYG SIM card. This way you can avoid paying roaming fees and enjoy the same low-cost calls, texts and data as in the UK. Unfortunately, this service is only available in two countries so far – Ireland and Poland. To activate the service you can contact customer service on 322 from your Lycamobile number, but you need to be in the UK to do so. Another way is to send a text SUB 353 (for Ireland) or SUB 48 (for Poland) to 3225. The last option of activating it is to dial *140*353# to get additional Irish number or *140*48# for the Polish one. After activating the service you don’t need to do anything else just call, text or surf the web as if you were in the UK and pay local rates while avoiding paying roaming charges.

With this service Lycamobile created a very neat and economical way of using your Lyca PAYG SIM card while travelling around Poland or Ireland. Hopefully, they will extend it to other countries in which they operate.

Written by adm

June 25th, 2014 at 10:22 pm

New National Plus bundle at Lycamobile

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National Plus bundle offers all-in-one bundle

National Plus bundle offers all-in-one package

Lycamobile has updated its National Bundles by adding a new comprehensive bundle that includes international minutes

Recently we have informed about new range of bundles at Lycamobile that are aimed at PAYG SIM card owners that want to use Lycamobile for UK calls. The MVNO expanded this range by adding one new bundle dubbed National Plus. It has similar allowances to other UK bundles but also includes international calls. The price of this bundle is £15 and for that money you get 250 minutes for domestic calls, 3000 texts, 1 GB of data and 200 international minutes to mobile and landline numbers to more than 40 destinations. Full list of destinations for which international allowance may be used is available at Lycamobile’s website; however, it includes EU member states and such countries like the USA, Thailand or South Africa.

The deal is available only for pay as you go SIM cards and to activate it you have to either text 11544 to 3535, dial *139!11544# or log in to your account on Lycamobile’s website and choose National Plus Bundle. The bundle is valid for 30 days from the date of purchase and for the sake of calculating allowances minutes are rounded up to the closest full minute.  If you choose this bundle remember to use up all the allowance on your PAYG SIM card before the 30-day period as they will disappear after that time.

Written by adm

May 30th, 2014 at 5:57 pm

National Bundle for Lycamobile PAYG SIMs

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Lycamobile offers a range of National bundles


Lycamobile offers a range of National bundles

Lycamobile offers an extensive range of National Bundles that include not only UK calls, texts and data allowance but also cheaper international call rates available for their pay as you go SIM cards.

Lycamobile’s UK Plan, also known as National Bundle, combines standard call time, smses and internet data bundles for pay as you go SIM cards but also gives the customers lower international rates.  The Bundle comes in 8 different versions starting from £5 up to £40. The allowance they offer vary depending on the value, however, all of them give you unlimited calls and texts from Lycamobile to Lycamobile. Additionally, there are four tariffs: UK Plan 10, 20, 30 and 40 that grant access to special international rates available only to those Lycamobile PAYG customers that use National Bundle.

The cheapest bundle, called UK Plan 5, consists of 100 minutes and texts plus 50 MB of data. The most often chosen one is a decent UK Plan 10 (for £10) that includes 500 minutes, unlimited texts and 1GB of data plus this is the lowest bundle to get cheaper international rates. You can get twice as much if you choose UK Plan 20, while the biggest bundle right now is UK Plan 40 with its massive 5 GB of data, unlimited texts and 3000 minutes.

National Bundles seem to be nice add-ons that are competitive on the PAYG SIM card market, but Lycamobile decided to sweeten the deal even more. Right now they are offering UK Plan 20, 30 and 40 at bargain prices which are available for limited time period. The price of UK Plan 20 is reduced to just £12, UK Plan 30 is down by 50% to £15, while the biggest bundle – UK Plan 40 costs right now £30.

All in all, UK Bundles are comprehensive deals that tap into the needs of customers that use their PAYG SIM cards for local use but also enable them to call their friends and family abroad at special reduced rates.

Written by adm

May 27th, 2014 at 6:55 pm

Lycamobile is handing over top-up money to charities

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Lyca customers can now give money to charities

Lyca customers can now give money to charities

Lycamobile is giving back to the society by offering £1 from each top-up to selected charity.

The global MVNO, Lycamobile, informed its customers that they can now help a charity of their choosing each time they top-up their pay as you go SIM cards via the Lycagiving programme. The deal that the virtual operator offers is that every time a customer top-ups for 10 pounds or more 1 pound is transferred to a charity organization. The cost of this is on Lycamobile’s side so customers will still receive the amount they topped their PAYG SIM cards for. Right now, Lycamobile customers may choose one of the following organizations: Action Aid, British Heart Foundation, Cancer Research UK, Macmillan, NSPCC, Oxfam, RSPCA, Save the Children, UNICEF and Water Aid. To select one, they need to log in to their Lycamobile account on the operator’s website.

This is not the first time that Lycamobile Group is helping the society, as it has a long list of initiatives it supported around the world (mostly in the home countries of their customers).  Group Chairman Subaskaran Allirajah said: ‘The larger your business becomes the greater responsibility you have to give back. This is an ethos which has been prevalent throughout the business for many years: a desire to make a difference.  Lycagiving is a fantastic mechanism to show our support for some of the leading charities in the UK that deliver ground-breaking change, both in the UK and across the globe.’

Written by adm

April 30th, 2014 at 3:50 pm

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Lycamobile launches 4G in UK

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Lycamobile launches 4G services on April 1

Lycamobile launches 4G services on April 1

Since April 1, Lycamobile has joined the growing club of operators with 4G services on offer and it kicked off with an unlimited data tariff.

Lycamobile has launched its 4G services on April 1, 2014. It became yet another 4G MVNO provider with Tesco and giffgaff already having it on offer. As Lycamobile piggybacks on O2 network their 4G mobile coverage currently includes 160 towns and 16 cities which total population is over 19 million potential customers.  The 4G mobile coverage is not too bad considering that O2 has been developing its 4G network for around 6 months now.

Lycamobile wanted to celebrate its 4G launch by providing a special offer available just during April. This special 4G tariff is 500 minutes plus all-you-can-eat 4G data and text messages for just £12 per month. It is a very attractive and highly competitive deal that should be taken into consideration. Hopefully, it will be extended to following months.

New customers will just have to order a new Lycamobile PAYG SIM card to take advantage of the offer. However if you are a customer you only have to activate it by sending a “11244” text to 3535. There is no need to change your existing Lycamobile pay as you go SIM card as they are all 4G compatible. What you need to do is to enable 4G in your smartphones’ settings menu and start enjoying 4G speeds.    

Written by adm

April 9th, 2014 at 11:39 am

Free international calls at Lycamobile

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Lycamobile offers free international calls to 17 countries

Lycamobile offers free international calls to 17 countries

Lycamobile lets it customers call other Lyca customers in 17 countries for free.

The international MVNO operator Lycamobile introduced a new offer for its British customers: free international calls. The deal is available to all existing and new Lycamobile PAYG SIM card customers and is valid until 31 May 2014. Free international calls can be made to Lycamobile customers in 17 countries: Austria, Australia, Belgium, Norway, Germany, Ireland, Italy, France, the Netherlands, Sweden, Poland, Spain, Denmark, Switzerland, Portugal, the UK and the USA. To take advantage of this promotion, customers need to top-up their accounts and have a balance of at least one penny. Should they do so, they will be eligible to 30 days of free international calls from the date of top-up. After this period they will be charged at standard international rate if they don’t charge their account again. The deal is available only to Lycamobile UK customers and roaming calls are exempt from it.

Subaskaran Allirajah, Chairman of Lycamobile, said: ‘This new Lycamobile offer is undoubtedly one of the most exciting developments in mobile telecommunications for many years. Borne directly of our quest to add value to the entire customer experience, the Lycamobile customer base now has a direct free link to their contacts in other Lycamobile countries.’

Written by adm

March 22nd, 2014 at 10:13 am

Free Lycamobile calls to all Lycamobile branches

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Free Lycamobile calls

Free Lycamobile calls

Lycamobile UK offers a new promotion for its existing and new PAYG SIM card clients. The offer is called Lycamobile World and gives free calls within the Lycamobile network. However, it doesn’t limit to calls within UK network. You can call almost for free to other Lycamobile networks around the world. This includes Australia, Belgium, France, Denmark, Italy, Norway, Sweden, Switzerland, The Netherlands and Spain. The cost per minute is 0 p, but there is a connection fee of 15p, and the call can last up to 30 minutes. Nevertheless, it gives an interesting price of half a penny per minute. Thanks to this offer Lycamobile UK hopes to “accelerate” its growth on the British mobile phone market.

Free Lycamobile calls

So if you have friends and family abroad with Lycamobile PAYG SIM cards you should take advantage of this offer as it only lasts until November 30, 2011.

Written by adm

November 25th, 2011 at 8:19 pm

Posted in tariffs&rates

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Half a penny for international call

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prices of international call s by 50 per cent

prices of international call s by 50 per cent

Lycamobile UK launched its new offer which slashes the prices of international call s by 50 per cent. The offer is available from September, 14 to October, 31 and includes calls to countries like China, India, Poland, Thailand, Turkey or Nigeria. All Lycamobile PAYG sim card customers are eligible for it but the offer almost exclusively encompasses landline calls. Only prices of mobile calls to China and India are lowered. This makes the rate of call to China and India at ½ p/minute, which definitely is the lowest rate in the UK. Additionally, no connection fees are charged, which makes this offer better than the previous one which allowed calling from Lycamobile pay as you go sim card for 0p but a 15p connection fee was charged.

Written by adm

September 29th, 2011 at 10:02 am

Posted in sim cards

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